Nice to meet you. I'm Priscilla, a digital marketing specialist with 7+ years of experience in Branding, PPC, content & email marketing, and data analytics.
Now, you may wonder what does the logo "OM." stand for - it's a sacred sound that is known generally as the sound of the universe. I practice Yoga and this is how I connect to the world.
I have worked in-house for two multinational insurance firms, being the digital marketing strategist for 9 car dealerships, at the same time working as an independent consultant.
Rebranding, PPC and Email Marketing for a eCommerce client in the specialty coffee industry. Click to read more!
I was the Digital Marketing Strategist for 9 car dealersips in Greater Vancouver Area. Click to see my strategy for driving online leads for my clients effectively.
Being the Performance Marketing Specialist, my works include preparing keyword proposal, day-to-day optimization, conversion tracking and reporting for clients.
Zurich Insurance was the first mover in launching a travel rebound campaign after Covid. Click to see my digital strategy behind this campaign.
Provide integrated marketing strategy for brands to improve from top funnel to lower funnel. I believe a brand story could be transformed and translated into meaning connections with the world.
From media planning, keyword research to reporting, I help businesses to set up and manage highly effective PPC campaigns with goals of lead generation and sales. Familiar with Google Ads, Meta, Bing Ads, WeChat and Little Red Book.
I have extensive knowledge on how to segment email database, copywriting and creating highly effective automated email journeys. I have experiences with multiple email platforms including Salesforce Marketing Cloud, Microsoft Dynamics 365, MailChimp and Klaviyo.
Set up conversion tracking for Google Ads, GA4 and Facebook Pixel. Visualize data using Google Looker Studio reports.